Is Your Campaign on Cruise Control?

It’s easy to let happen–you do the initial work of uploading creatives, testing tracking and writing a description–and vavoom, you’re active!  The problem is, though, that very few campaigns (if any) thrive on auto-pilot.  You’ve already done the hard work of establishing your presence in the network.  You might as well reap the rewards of your effort with further investment.  For Self-Managed Accounts, here are a few ways you can give your campaign a quick check-up, and places can you tweak to increase your returns. Read More

Tara McCommons is Promoted to Vice President of Sales and Marketing

Today LinkConnector publicly announced a well-deserved promotion for one of its key team members, Tara McCommons. With over 18 years of relevant sales management experience, Tara sets the stage for LC’s rapid growth. As VP of Sales and Marketing, Tara and her team will play a pivotal role in identifying new merchant and affiliate opportunities to continually expand the LinkConnector Network, while also taking a hands-on approach to optimize existing merchant and affiliate relationships. Read More