Get Your Program on the Right Track in 2024: Affiliate Solutions from FMTC
A common frustration that we at LinkConnector often hear from our affiliate partners is how much of a hassle it is to corral coupon codes from various networks. Wouldn’t it be great if affiliates could easily access deals and products, all in one place? We are thrilled to spotlight our technology partner FMTC who does all this and more.
In 2007, FMTC was founded to solve a problem: the need for cleaning and categorizing affiliate coupons and deals.
In a nutshell: Publishers want affiliate links that work. Merchants and agencies want publishers to promote those links. FMTC makes it happen.
How? FMTC collects deals from 21 data sources, verifies and optimizes the deals, fixes any problems and bad links, and provides the clean data to affiliates automatically.
The result is that FMTC connects eCommerce merchants with top-earning affiliates. And, FMTC streamlines the process of getting merchants’ offers on publishers’ sites and in front of millions of shoppers.
We recently caught up with FMTC’s Merchant Relationships team to talk about how FMTC helps affiliates, merchants, agencies, and networks like LinkConnector.
“For affiliates and publishers, FMTC offers an impeccable data stream of hundreds of thousands of affiliate deals on a single API.” -Brook Schaaf, FMTC CEO and Co-Founder
To start, can you tell us what services FMTC offers for publishers?
FMTC: For affiliates and publishers, FMTC offers an impeccable data stream of hundreds of thousands of affiliate deals on a single API.
Our team of human data processors categorizes, standardizes, and tests every deal and coupon code. We also fix errors, bad links, and expired deals.
FMTC ensures that deal copy is readable, spelled correctly, and SEO-optimized. This makes finding and promoting great deals a breeze for affiliates!
In short, for publishers who earn commissions by promoting deals or products, FMTC simplifies their workflow and saves them time.
What services does FMTC offer for merchants and agencies?
FMTC: First, advertisers get free inclusion in FMTC’s Deal and Product Feeds and a free listing in our Program Directory. This allows advertisers and agencies to get their deals in front of leading publishers, seamlessly, at no cost.
Second, your links are pulled into our system, tested, verified, standardized, and categorized by our team of human data processors. FMTC ensures all offers are clean and pristine for publishers, which is a huge win-win for advertisers and publishers alike.
For an extra boost, FMTC offers Premium Services, including expedited processing, one-on-one support, and powerful tools to get your content out to top publishers.
I’m an affiliate. How can I learn more about FMTC and see if it fits my business?
FMTC: Start with our website! Go to www.fmtc.co. Once an affiliate is ready to learn more and get in touch, go to our Get Started page.
From there, we will set up a one-on-one call to learn about your publishing business and discuss how FMTC can help you grow.
How does the process work for merchants and agencies?
FMTC: To get started, just approve FMTC’s program in LinkConnector, and we’ll do the rest.
Your content will be automatically pulled into our system, tested, verified, standardized, and categorized. Then, it’s added to our feed where top affiliates can promote it.
The process is simple, quick, and free.
Anything else merchants and agencies should know about FMTC?
FMTC: You are always in complete control as a merchant: only affiliates with whom you have a direct relationship can monetize your content. All FMTC publishers will be able to view your program information and deals.
Also, FMTC does not generate sales on our end, as we’re a data feed service, not a publisher.
Affiliate sales will not show up in our publisher account. We simply include your affiliate content in our feeds so that your affiliates can promote you. You may see a few clicks as our team tests URLs.
Merchants can create an optional Freemium account to see how their content looks in our feeds: use email [email protected].
If you want to learn about a Premium Subscription, contact us at [email protected].
If you are a LinkConnector merchant partner and want to discover how FMTC can help your affiliate program, head to our Merchants Page.
Tell us about FMTC’s awesome affiliate marketing newsletter!
FMTC: We run a weekly newsletter that LinkConnector partners would love. Every week, we share the top news in the affiliate world. The newsletter is curated by FMTC Co-Founder and CEO Brook Schaaf, and it currently has over 5,000 subscribers. Not to brag too much, but we get a lot of feedback on how much our subscribers love it! You can sign up on our homepage (just scroll to the bottom): https://www.fmtc.co/
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