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Eyes on the Prize: Goodsell Marketing is a Colorful Agency That Drives Results

From program launch to success, Goodsell Marketing is with you every step of the way.

It’s hard to believe that we’re already a third of the way through 2024, and at this point of the year, many merchants are starting to get a pretty good idea as to whether their annual affiliate marketing game plans are producing the results they were hoping for. Read More

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Spotlight on JEBCommerce: Affiliate Marketing Strategy Beyond Coupons

Acquire, Analyze and Optimize with JEBCommerce

As a new merchant or one seeking to enter the affiliate marketing arena, you may be wondering just how effective an affiliate program can be at boosting your bottom line. According to a recent study, 75% of businesses with an active program reported their program to be either “Successful” or “Highly Successful” at driving profit and customer acquisition efforts1. And with global affiliate marketing spend expected to hit $15.7 billion in 20242, the sky is truly the limit. Read More

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Spotlight on eAccountable – A Full Service Digital Marketing Agency

Spotlight on eAccountable – A Full Service Digital Marketing Agency

In the dynamic digital landscape of 2024, brands are increasingly recognizing the pivotal role that affiliate marketing can play in driving growth, increasing profit and enhancing visibility.

A recent study found that over 80% of brands utilize an affiliate program1, and by 2027, the affiliate marketing industry is expected to be worth a whopping $27.78 billion.2 That said, AM Navigator notes that only 22% of CMOs have mastered affiliate marketing trends, highlighting the importance of working with a seasoned and knowledgeable agency. Read More

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All Inclusive Marketing: Setting the Standard of Excellence in Affiliate Program Management

All Inclusive Marketing: Setting the Standard of Excellence in Affiliate Program Management

As we embark on a new year, many advertisers and merchants will be looking to test the affiliate marketing waters or fine-tune their management strategies for an existing program. While some may attempt to navigate the complex world of affiliate marketing in-house, a study by AM Navigator revealed that only 22% of CMOs have mastered affiliate marketing trends, highlighting the importance of working with a seasoned and knowledgeable agency. Read More

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LinkConnector Co-Founder and CEO, Choots Humpries, returns to the Profitable Performance Marketing Podcast

Season 3 of the Profitable Performance Marketing Podcast delivers more insights from industry leaders.

If you’re a performance marketing professional or enthusiast in search of your next podcast fix, look no further than the Profitable Performance Marketing podcast presented by JEBCommerce CEO Jamie Birch—a treasure trove of inside information and regular discussions with some of the top minds in our industry. Read More

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Get a Head Start on 2023: Affiliate Solutions from FMTC

Get a Head Start on 2023: Affiliate Solutions from FMTC

A common frustration that we at LinkConnector often hear from our affiliate partners is how much of a hassle it can be trying to corral coupon codes from various networks. Wouldn’t it be great if affiliates could easily access this information all in one place? We are thrilled to spotlight LinkConnector technology partner FMTC, who provides this solution. Read More

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Case Study: HalloweenCostumes.com

Seasonal Merchant Increases Revenue 200% in Two Years

From the start of HalloweenCostumes.com’s (HC) affiliate marketing partnership with LinkConnector (LC) in 2012, HC has consistently invested in and benefited from year-round collaborative strategies with LinkConnector’s account management team and affiliate partners to achieve sizable year-over-year (YoY) growth through their LinkConnector program, superior to that of their other two networks. This profitable growth has prioritized HC’s value of the performance marketing channel. Read More

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Profitable Performance Marketing: Insights from Our Industry’s Leaders

If you’re a performance marketing professional or enthusiast in search of your next podcast fix, look no further than the Profitable Performance Marketing podcast presented by JEBCommerce CEO Jamie Birch—a treasure trove of inside information and regular discussions with some of the top minds in our industry.