post

Over a Decade of Continuous Recognition

Over a Decade of Continuous Recognition

The wait is over. mThink has released the results of their 2022 Global 20 Best Cost-Per-Sale Affiliate Network survey and LinkConnector is excited to announce that we have once again been named a Top 10 Network. In fact, 2022 marks over 10 years of continuous recognition for LinkConnector on this esteemed list. Read More

post

YoY Growth in Affiliate Marketing

The results are out for two of the largest reports in the performance marketing industry: the AffiliateBenchmarks Report and the AffStat Report. LinkConnector is honored to be recognized as a top 10 network in both reports for another consecutive year. Use the findings from these insightful reports to push the needle forward in 2017 with your affiliate program.
Read More...

post

Five Takeaways from the 2014 AffiliateBenchmarks Report

As you reflect on the successes and shortfalls of the past year and identify key strategies you want to integrate into your marketing plan in the new year, arm yourself with insights found in the 7th annual AffiliateBenchmarks Report. These recently released results are broken into four versions—Merchant (U.S.), Merchant (Global), Affiliate (U.S.), and Affiliate (Global).

Below, we give you five report highlights. If you find any of this useful, be sure to check out the complete AffiliateBenchmarks reports. In these reports, once again, LinkConnector is voted as a top 10 network. We are honored to consistently remain a favorite network, and thank our merchants and affiliates for their dedicated support!

Five Key Takeaways

ONE: Commission amount is the most important factor for affiliates in determining whether or not they will promote a merchant.

Supporting data from U.S. affiliates: The most important items to consider when deciding to join an affiliate program are…

  1. Commission amount (43%)
  2. Product being sold and price (33%)
  3. Relevancy of advertiser and product (34%)

Takeaway: While this comes as no surprise, payout is the most effective factor in attracting new affiliates. Commission should be competitive; merchants should also consider rewarding individual affiliates based upon their performance.

TWO: Nearly half of all surveyed affiliates rely on affiliate network newsletters to alert them of newly launched programs. Read More

AffStat 2014 Recognizes LC as the #4 Most Popular Network

AffStat 2014

I have been part of the Affiliate Marketing industry for over 15 years—10 of which have been with LinkConnector. I consider myself a very lucky man! Every day, I get to work in an industry filled with smart, dedicated people driven by the entrepreneurial spirit.

Today, the 2014 Affiliate Summit AffStat Report was released which will help all of us better understand the shape and needs of our industry. I am humbled by one particular item in this year’s report—LinkConnector is the fourth most popular Cost per Sale Affiliate Network.

On behalf of all LC employees, I thank our customers for their confidence and dedication to the service we provide. And, I assure each of you, fourth isn’t our end goal. We will continue to work hard to exceed your expectations on both the technological and customer service levels. And, I promise, you haven’t seen anything yet. Over the next 12 months, LinkConnector plans to shake loose many assumptions of our industry. We will continue to do our best to push this industry forward and serve our customers to the best of our ability. Thank you again for all of your support. We are only able to achieve success through the dedication and loyalty of our merchant and affiliate partners.

Thank You for Your Loyal Support

Thanks to you, LinkConnector is the #6 Network, and climbing!

Thanks to your loyalty and tireless support, LinkConnector has earned a position as the 6th most popular network this year, according to the 2012 AffStat Survey (www.affstat.com). We are not content in the #6 position, and believe that with our dedicated merchants and affiliates behind us, we will continue climbing to the top. We know our customers sing our praises and have helped propel us to where we are today. Thank you for your support and we will continue to work hard to earn your loyalty.

Our success is only possible through your success, so please do not hesitate to let us know how we can serve you better.  Together, we can do great things.