Spotlight on Newchic: 2020 Summer Sale
There’s no question that 2020 has forced many online retailers to reassess their affiliate marketing strategies, and as we move into summer, many companies are adapting to the challenges in innovative and exciting ways. One such merchant is the popular and growing online fashion retailer Newchic; a LinkConnector partner for over 3 years.
We recently spoke with Newchic’s affiliate marketing team to find out what’s been working for their affiliate program during these challenging times and to learn more about their 2020 summer sale, which launches on July 1st.
Tell us about Newchic. What are some of your favorite features that make Newchic stand out as a leading fashion retailer?
Newchic: Newchic is a B2C online fashion shopping destination. Founded in 2015, Newchic has achieved rapid development on a global scale. Ranking among the world’s top online shopping websites, Newchic offers a wide range of clothing, shoes, bags, and accessories to help our customers pursue the latest styles. We have won recognition and trust from customers in Europe, America, the Middle East, and Southeast Asia.
What qualities of affiliate marketing have been most valuable to Newchic over the past year and throughout this COVID-19 era?
Newchic: Affiliate marketing improves communication efficiency. Newchic appreciates its support from affiliates, which allows more consumers to discover us. At the same time, our commission is flexible. During COVID-19 we’ve experienced increased interest from potential affiliates wanting to join our affiliate program.
Tell us about Newchic’s summer sale and what it means for affiliates?
Newchic: During our 2020 summer sale, which runs from July 1st through July 31st, our commissions will be adjusted as follows:
- All new publishers will receive 27% commission.
- All existing publishers can increase their current commission by 5%.
- For sub-network publishers, if the sales volume reaches $10,000, they will receive an extra $400 reward.
What are two stand-out characteristics that you would like to see more of with your affiliates in the second half of 2020?
Newchic: Communication and higher order value.
Newchic has had is affiliate program with LinkConnector for nearly 3 years; what qualities of LinkConnector have been most beneficial to the growth of your program?
Newchic: We strictly trust the affiliates who are meticulously screened by LinkConnector. Recruiting quality affiliates is simple through LinkConnector’s platform.
What are the most effective affiliate promotional methods for Newchic?
Newchic: Native advertising, coupon, cashback, and display.
To learn more about Newchic’s affiliate opportunities, contact a LinkConnector affiliate representative, or contact Newchic’s affiliate team directly at [email protected].