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Empower Your Affiliate Influencers

Eighty-one percent of U.S. merchants surveyed in a 2016 Forrester report have turned to affiliate marketing in search of differentiated marketing content or new opportunities for driving ad revenue to their sites. Couple this with nearly half of marketers in the U.S. that plan to ramp up budget for influencer-focused campaigns in 2017 (eMarketer) and you will see a key commonality between two seemingly unrelated statistics: a strong need for brands to break through digital marketing barriers, such as channel saturation and device overload, to effectively reach their target audience. Read More...

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You Did It Again

We are honored you have recognized us as a top network in many of the affiliate marketing industry’s leading research surveys, year over year. We believe our recognition is a testament to the trust we have established with you, our valued partners, over the last 12 years. Read More...

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Here’s to Outstanding Partners in Performance Marketing

Looking back on 2016, many special moments with our friends, colleagues and clients stand out. Conferences, like Affiliate Summit West and East, Affiliate Management Days and Internet Summit, transcend learning and networking opportunities to be truly enjoyable experiences. These times are valuable on both professional and personal levels. Here are a few highlights of our 2016. Read More...

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2017 Challenges in Technology

It is the end of 2016 which was a good year for LinkConnector and our technology. So, it is time to look forward to 2017 and the technology challenges and opportunities it will present. Instead of simply taking a parochial view of LinkConnector’s technology, let's look at the technology challenges facing the performance marketing industry in the next year. Read More...

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Are You Ready for the Biggest Shopping Day of 2016 – Possibly Ever?

The three largest online shopping days of the year, Black Friday, Thanksgiving and Cyber Monday are consistently demonstrating significant YoY growth. Are you prepared? Read More...

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mThink and Jackie Bates Talk Trends in Affiliate Marketing

mThink Blue Ribbon Panel Member, Jackie Bates, recently sat down with Revenue to discuss trends in performance marketing today. Here, a Q & A on three key trends in performance marketing. Read More...