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Affiliate’s Guide to Red Hot Valentine’s Day Promotions

With total consumer spending predicted to reach $19.7 billion this Valentine's Day, LinkConnector is helping affiliates to take full advantage of the 27.9% flux of consumers planning to complete their shopping online. We’ve selected a few excellent LinkConnector campaigns for affiliates to focus in on based on the predicted V-day spending trends.

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Cookie Survival: A New Standard

Typically, in the affiliate marketing industry, a contract between a merchant and affiliate can be changed with seven days notice. While it is good business ethics to provide such notice, isn’t it also good business ethics to honor all contract terms prior to said change?

LinkConnector has implemented a change to our Merchant Terms and Conditions to protect the investment an affiliate makes at the time of promotion of the merchant’s products or services.

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HalloweenMart.com Enters Peak Online Revenue Season

Twenty years after its establishment in 1994, the web’s first Halloween store, HalloweenMart.com, enters its peak online revenue season. It is headquartered in the entertainment capital of the world, but its sales and clientele reach far beyond the confines of its home in Las Vegas, NV. Together with its long-time OPM, AM Navigator, HalloweenMart.com has prepared numerous promotions to help you maximize your earnings this Halloween season.

LinkConnector’s Manager of Affiliate Operations, Wes Carnes recently sat down with Heather George, Vice President of Halloweenmart.com and Geno Prussakov, Founder and CEO of AM Navigator to gain some perspective on the successful working relationship between this online retailer and their OPM.

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The New Rules Of Engagement

LinkConnector’s Director of Marketing, Jackie Lane Bates, spoke at the Performance Marketing Summit (#PMS15) in San Francisco today on driving brand and SEO in today’s interconnected world. Her presentation was titled, The New Rules of Engagement—read on to learn more about how businesses must humanize their brand today is stand out and succeed.

In 2015, we are connected more than ever before. Facebook has roughly 1.5 billion monthly active users (MAUs), 1.3 billion mobile MAUs and is valued at $248 billion. In 2015, Facebook has grown to be more populous than China! LinkedIn has 347 MAUs and is valued at $23 billion. Twitter closely follows with 284 million MAUs and a valuation of $19 billion. Connections are everything.