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Technology Insights from Industry Leaders at ASE17 Panel Session

LinkConnector’s CTO, Ernie St. Gelais was one of 5 industry executive panelists in an Affiliate Summit East session moderated this week by industry expert Jamie Birch, Founder of JEBCommerce a leading affiliate marketing agency, and titled Technology Will Save Us from All Our Affiliate Ills. In addition to Ernie, the panelists included Scott Chaplin of AvantLink, Todd Crawford of Impact Radius, Michael Jones of Pepperjam and Brian Littleton of ShareASale. Read More

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5 Steps to Improving Your Affiliate Program

Tara McCommons took the stage on day one of Affiliate Management Days, to ignite conversation around key strategies that have fueled affiliate program growth for online retailers of all shapes and sizes. Tara illustrated her five-step approach using key stats and live examples—ultimately guiding her audience of affiliate managers and digital strategists down the path to a better affiliate program. Here’s a quick recap. Read More...

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10 Years in the Making

Building strong, lasting relationships has always been a priority for LinkConnector. Why? Because success in performance marketing hinges on the relationships we create for our merchants and affiliates. The loyalty and dedication our 10-year merchants have committed to their LC programs has been a huge driver in the success of their campaigns over the years. We are proud to welcome the following brands into LinkConnector’s 10 Year Anniversary Club Read More...

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GlobalGolf Increases Revenue with Naked Coupon Technology

The number of merchants benefitting from LinkConnector’s Naked Coupon technology continues to climb in 2017. Why? There is a constant demand for retailers to support the needs of an increasingly innovative affiliate population with the ability to transparently propel merchant brands into multiple channels (including offline). By implementing Naked Coupon capabilities, merchants open the door to a much broader range of promotional methods. Read More...

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Are you a Major League Player?

As affiliate marketers, we are hustlers. Pivoting our strategies around industry shifts and wearing multiple hats while keeping our eye on the ball(s) has become common practice, and how we thrive. Just as in baseball, there are players in our industry that outperform others—those that are called up to the major leagues and (sometimes unknowingly) manifest themselves as mentors for others to learn from. Read More...