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Your Guide to API Integration

The LinkConnector API gives affiliates the ability to pull reporting, campaign, promotion, link and feed data related to their account. It can return data in CSV, JSON and XML formats, and supports many input parameters, which allow affiliates to filter the results based on only the data they desire. Integration with the LinkConnector API allows you to pull data into your platform to automate previously manual data aggregation tasks, track commissionable events and gain instant feedback on A/B testing, post new promotions as soon as they are available, and many other useful applications which can help to increase your commissions. Read More...
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It’s Trendy Halloween Season

Trendy Halloween is kicking off its peak revenue season with online consumers top of mind for Halloween. This Southern California based merchant is a popular pick among LinkConnector affiliates heading into the end-of-year holiday season. LinkConnector’s Merchant Support team recently spent time with Dora Alfaro, Director of Ecommerce & Marketing at Trendy Halloween, to gain insight into the success of its growing affiliate program. Read More...
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Immediate Conversion Data at Your Fingertips

Receiving automatic and immediate notifications pertaining to your conversions is often times a ‘Wish List’ item for affiliates, most especially for affiliates specializing in paid search. Did you know that LinkConnector’s Conversion Pixel Plugin makes this possible? Here’s how… Read More...
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mThink and Jackie Bates Talk Trends in Affiliate Marketing

mThink Blue Ribbon Panel Member, Jackie Bates, recently sat down with Revenue to discuss trends in performance marketing today. Here, a Q & A on three key trends in performance marketing. Read More...
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Merchant Managers: Do You Understand Your Pixels?

Ensuring proper code implementation to prevent duplicate crediting across multiple networks may seem like basic account management knowledge, but that isn’t always the case. LinkConnector has observed that on average, 20% of affiliate events have multiple affiliate clicks involved in the same transaction – this can lead to a substantial leakage of marketing dollars covering the same conversion. Read More...
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Using LinkConnector Affiliate Links on Pinterest

Great news in the affiliate world—Pinterest, the world’s catalogue of ideas, is now allowing affiliate links! In February 2015, Pinterest was forced to ban affiliate links due to an overflow of spammers wreaking havoc on its system. Since then, Pinterest has drastically updated its spam detection system, and is once again allowing quality affiliates to promote. Read More...
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Cross Platform Tracking: A Breakthrough in Affiliate Marketing Technology

We are constantly connected through our use of multiple devices like smartphones, tablets, laptops, Xbox 360, the Tesla dashboard, etc. It turns out that of the primary digital devices (phones, tablets, and computers) 66% of us own two and 36% own all three devices. How does this work for performance marketers? LinkConnector's tech team has developed an advanced technology called Cross Platform Tracking (CPT), which not only tracks cross promotions by device, but also tracks it by browser.
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2016 Dads & Grads Promotions

According to a 2015 Fundivo study, 75% of adults celebrate Father’s Day. The good news for online retailers and affiliates is that 32% of Father’s Day consumers will purchase gifts online. Keeping record high statistics in mind, LinkConnector has put together a categorized list of promisingly lucrative Dads & Grads campaigns for our affiliates to start promoting—and just in time for peak shopping dates.