October 31st is a month away, which means it is time for Halloween planning. Pumpkin carving, trick-or-treating, costume parties, haunted houses, horror movies—the Halloween to-do list goes on forever. Luckily, Costumes Galore, Inc. has numerous promotions ready and waiting to help you prepare your website and maximize your sales and earnings this season.
Is Performance Marketing For Everyone?
Some online merchants consider Performance Marketing their only strategy, while others don’t consider it at all, begging the question: Is Performance Marketing for everyone?
Well, the short answer is, of course, Yes. The longer answer, however, isn’t quite so simple. Many new merchants tend to think performance marketing is the only marketing they need, while established merchants think of it as a red-headed stepchild (my apologies to red-headed stepchildren).
Oakstone Publishing, LLC Demonstrates Exemplary Performance
Oakstone Publishing, LLC, a well-established online retailer in the medical and dental industries, has steadily improved its performance within the LinkConnector Network (LC) over the last year. What’s the secret behind Oakstone’s thriving affiliate program? We’re convinced it is a direct reflection of the constant efforts put forth by its Outsourced Program Manager (OPM) MGECOM. The loyal relationship between the two organizations is admirable, to say the least, and has not gone unnoticed by the LC staff. Merchant Representative, Aaron St. Gelais, recently sat down with MGECOM’s Lara Holloway, for a few fun facts about the successful merchant-OPM pair.
AffStat 2014 Recognizes LC as the #4 Most Popular Network
Four Consecutive Years of Tax Day Growth
LinkConnector Unaffected by Heartbleed
AM Days Brings the Best to San Francisco
Affiliate Management Days just wrapped in San Francisco last week. This two-day conference is a true gem for Affiliate Marketers on point to accelerate their programs with specific, proven, up-to-the-minute approaches and techniques. The food was great—the people top notch. An intimate setting of 200 or less attendees, AM Days goers network with marketing and program managers for Fortune 500 companies, marketing and technology experts, and some of the founding fathers of the Affiliate Marketing industry.
Celebrating a Decade of Technological Innovation and Leadership
Just over a decade ago, longtime business partners and friends, Choots Humphries and Ernie St. Gelais, put their heads together and created an Affiliate Marketing Network that would focus its efforts on creating innovative industry technologies. The two sold their company, DotCom Corporation, a multi-million dollar business that had been profitable since its inception in 1999, and together they created LinkConnector.
Building Relationships in a High Turnover Industry
“We all work in an industry that requires strong relationships to thrive. One challenge we face every day is building and developing lasting relationships in a fast-paced, high turnover industry.” – Choots Humphries
Is Your Campaign on Cruise Control?
It’s easy to let happen–you do the initial work of uploading creatives, testing tracking and writing a description–and vavoom, you’re active! The problem is, though, that very few campaigns (if any) thrive on auto-pilot. You’ve already done the hard work of establishing your presence in the network. You might as well reap the rewards of your effort with further investment. For Self-Managed Accounts, here are a few ways you can give your campaign a quick check-up, and places can you tweak to increase your returns.
Tara McCommons is Promoted to Vice President of Sales and Marketing
Today LinkConnector publicly announced a well-deserved promotion for one of its key team members, Tara McCommons. With over 18 years of relevant sales management experience, Tara sets the stage for LC’s rapid growth. As VP of Sales and Marketing, Tara and her team will play a pivotal role in identifying new merchant and affiliate opportunities to continually expand the LinkConnector Network, while also taking a hands-on approach to optimize existing merchant and affiliate relationships.
Thank You for Your Loyal Support
Thanks to you, LinkConnector is the #6 Network, and climbing!
Thanks to your loyalty and tireless support, LinkConnector has earned a position as the 6th most popular network this year, according to the 2012 AffStat Survey (www.affstat.com). We are not content in the #6 position, and believe that with our dedicated merchants and affiliates behind us, we will continue climbing to the top. We know our customers sing our praises and have helped propel us to where we are today. Thank you for your support and we will continue to work hard to earn your loyalty.