In just a few weeks, LinkConnector will be back in the Big City for one of our favorite annual events–Affiliate Summit East. For nearly two decades, Affiliate Summit has been bringing together thousands of affiliates, merchants, networks, entrepreneurs and performance marketing enthusiasts of every stripe to celebrate our industry, make connections, and learn valuable insights.
Whether you love or loathe them, it’s clear that toolbars and browser extensions are here to stay, and as affiliates discover new and innovative ways to capitalize on this evolving technology, affiliate marketing managers and networks will continue to evaluate the best ways to effectively utilize and incorporate them into their programs.
This month, the LinkConnector team returns to New York City for a fantastic pair of events hosted by our friends at PerformanceIN.
Since 2019, LinkConnector has thoroughly enjoyed our experiences attending PerformanceIN’s flagship performance marketing conferences in London. So, you can imagine our delight when PerformanceIN announced a set of events here on our side of the pond, at the New World Stages performing arts complex in the heart of New York City’s Theatre District.
The countdown is on for LinkConnector to mingle with thousands of changemakers in the retail industry at Shoptalk 2022. Over 10,000 attendees and a lineup of 250+ industry leaders sharing inspiring innovation and insights make this a must-attend event!
This month, LinkConnector Co-Founder Choots Humphries participated in a panel discussion, alongside other industry experts, in the 2022 AffiliateINSIDER Summit – a much anticipated virtual conference hosted by AffiliateINSIDER Founder Lee-Ann Johnstone and featuring presentations on a broad range of timely affiliate marketing topics.
The wait is over. mThink has released the results of their 2022 Global 20 Best Cost-Per-Sale Affiliate Network survey and LinkConnector is excited to announce that we have once again been named a Top 10 Network. In fact, 2022 marks over 10 years of continuous recognition for LinkConnector on this esteemed list.
This post from LinkConnector was originally published on mThink.com.
Whether the platform is Instagram, TikTok, Facebook, YouTube, a podcast, or a blog; influencers and content creators are at the top of affiliate recruitment wish lists of almost all merchants. Stats shared by Shopify this year underscore the value of influencers for eCommerce brands — 61% of consumers trust recommendations from influencers more than the 38% that trust branded social media content.
Attention affiliate marketing managers, if you’re on the hunt for insights from professionals in the know, grab your headphones and step right this way. The Affiliate Marketing Podcast, presented by AffiliateINSIDER founder Lee-Ann Johnstone has hosted a vast array of industry insiders from every corner of the affiliate marketing universe and has been informing listeners on timely, cutting-edge topics and the latest affiliate marketing trends for the past 5 seasons. If you’re new to this podcast, then it’s time to start digging through the archives.
The LinkConnector (LC) Team was on hand in Las Vegas last week for Affiliate Summit West (ASW) – the premier U.S. affiliate and partnership marketing event of the year. LinkConnector’s own Choots Humphries took the stage to give a presentation on one of performance marketing’s most important and timely topics: attribution.
LinkConnector is gearing up for our final conference stop of the year and it’s sure to be an amazing experience. From November 2-4, our team will be on hand at Caesars Palace in Las Vegas for Affiliate Summit West to celebrate all things performance marketing.
This month, LinkConnector (LC) will be taking our 2021 conference tour overseas, with a stop in London for the 2021 PI Live Conference, happening October 19-20. This marks our first trip back to the UK since 2019; we can’t wait to meet and mingle in-person with current and new partners from around the globe.
With its plethora of holidays and consumer spending events, the 4th quarter is a make-or-break season and the most crucial time of the year for eCommerce merchants in a wide variety of verticals.
In contrast to 2020, when the locked down COVID-19 environment led to unprecedented digital acceleration and unpredictable spending behavior, more consumers have now adapted to the climate, becoming much more trusting and savvier in their online discovery and buying of products in 2021. This makes performance marketing relationships more important than ever to help merchants and retailers of all sizes stand out to consumers.