Spotlight on eAccountable – A Full Service Digital Marketing Agency
In the dynamic digital landscape of 2024, brands are increasingly recognizing the pivotal role that affiliate marketing can play in driving growth, increasing profit and enhancing visibility.
A recent study found that over 80% of brands utilize an affiliate program1, and by 2027, the affiliate marketing industry is expected to be worth a whopping $27.78 billion.2 That said, AM Navigator notes that only 22% of CMOs have mastered affiliate marketing trends, highlighting the importance of working with a seasoned and knowledgeable agency.